My Kupi, My Indonesia, KBRI Brunei Promosi Kopi Disambut Antusias

Diterbitkan Minggu, 3 Juli, 2022 by NKRIPOST

Enthusiasm Brewing at the Indonesian Embassy’s Coffee Promotion Event

More than a hundred coffee enthusiasts attended the Indonesian Embassy’s event on 2 July 2022. Taking the theme “My Kupi, My Indonesia”, this event presented Indonesia’s exotic coffees of distinctive aroma and notes to Brunei audience. A range of uniquely taste coffees reflecting Indonesia’s geographical diversity has been accentuated during the event including beans from Gayo, Toba, and Jambi of Sumatera Island; Puntang, Kamojang, Malabar, and Ijen of Java; and from Toraja of Sulawesi as well as arabica and robusta from Kintamani, Bali.

“Brunei is now at the juncture of expanding its coffee culture. I found great enthusiasm in the Bruneian youths to learn more about their coffee. Some even have gone further and start eyeing the potential to develop their own business with coffee. I believe Indonesia is the best choice for them to source the coffee from as well as a partner for popularizing the coffee culture in Brunei,” said Dr. Sujatmiko, the Indonesian Ambassador.

“There are also ample opportunities for Bruneian businesses to benefit from Indonesian growing coffee industry. The continually expanding middle class in Indonesia are thirsty for good vibe cafes. The strong demand is there and I invite Bruneians to visit and invest.”

Attending the event are the local government officials, foreign representatives, businesspersons, media, influencers, and Brunei coffee enthusiasts.

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M. Fadhil. Abubakar, a Bruneian coffee expert and IBTE instructor, presented to the audience a thorough review on the character and taste of Indonesian coffee that for centuries has captivated the world. He also shared advices and some practical hints to draw the flavorful essence from Indonesian coffee. A show on Aceh’s specialty of coffee khop followed on, demonstrating the unique coffee in an upside-down glass.

The Embassy has invited local cafes namely Batches, the Café, Kupipiks, Ratio, Ngupi, and Café Labi to display their coffee making skills with espresso machines and manual brew method and to share the resulted cups to the audience.

Guests are divided about the coffee. Some people are attracted by the light acidity that goes in combination with peanut, caramel and chocolate notes featured by Gayo coffee, others prefer the distinctive aroma of Toraja coffee, while the unique citrusy and clean after-taste of Balinese coffee appeals to a different group. Similarly, people enjoy the sweet fruity taste of West Java coffee and also the strong and thick taste typical of East Java’s Ijen coffee.

The audience are also treated to Indonesian cultural show notably Pendet Dance of Bali, Indang Dance of West Sumatera, and Gemufamire Dance of Maumere, East Nusa Tenggara. During the coffee tasting, some Indonesian snacks were also provided, such as laksa, layered steam cassava cake, lemper (sticky rice with chicken floss), egg martabak, and cheese and banana bolen.

The Embassy is thankful to the support extended by the Caffeine Roastery Lab, Sirna Enterprise, Sariayu Martha Tilaar, and Syarikat Rajamas Bersama Sdn Bhd.

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